Hasbro Interactive was an American video game production and publishing subsidiary of Hasbro, the large game and toy company.
Hasbro Interactive was formed late in 1995 in order to compete in the computer and video game arena. Several Hasbro properties, such as Monopoly and Scrabble, had already been made into successful video games by licensees such as Virgin Interactive. With Hasbro's game experience, computer games seemed like a natural extension of the company and a good opportunity for revenue growth. Hasbro Interactive's objective was to develop and publish games based on Hasbro property and the subsidiary existed for six years.
On November 6, 1998 Hasbro Interactive acquired all Atari Corporation related properties from JTS and created the subsidiary Atari Interactive.