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Heroscape Marvel: The Conflict Begins» Forums » General

Subject: Subtle genius on Hasbro's part or not? rss

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Gregg Lewis
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I feel like I'm chasing my tail thinking about this game. Why (and how could) hasbro license and sale another hero minis game when Clix is already out there...

...but maybe that's the point. Heroclix is still a huge property, but how much more of the 'casual' market is there to be found on the shelves of Target and Toysaurus - those os us that haunt hobby stores sometimes forget how big the mainstream can be.

...which also reminds me: how many of us spent WAAAAY too many dollars on duplicate, triplicate, etc... copies of 'scape just for the terrain...and you can't tell me there wont be a few of us that wont snatch up this set, just for the urban tiles/pieces and possibly for the figs...even if it is just to suppliment clix...maybe Hasbro knows that a large chunk of their sales went to wargamers that just wanted the hexes, so why not produce a set that fulfills one of clix's biggest wekanesses (the play mat)

just a thought
 
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Paul DeStefano
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aquilaprime wrote:
Why (and how could) hasbro license and sale another hero minis game when Clix is already out there...


Clix is more 'gamery'.

My 7 year old would never want to put up with Clix, too many rules to remember, too many charts.
 
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Justin
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it would never occur to me to even evaluate any clix games for purchase, but i'll probably get marvel heroscape.

a lot of people might not be into heroscape if not for the famed toysrus 2 for 1s.
 
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Gregg Lewis
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I agree with both of you...I guess I could have put it simpler: ppl who liked heroscape will likely buy it, ppl who like clix (or other games) will buy it for the hexes and ppl (kids,moms) who had no idea about the original will buy it, because of the more familiar characters (shelf appeal).

now I'm up to 4¢

 
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Barry Figgins
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There's very little conflict between Heroscape and Heroclix, and it's not like you have to choose one or the other. Is there something wrong with Marvel using their characters in two successful miniatures games?
 
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Michael Denman
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Heroscape is aimed at a kiddie audience so it's small surprise that Marvel would want to tap into that. Heroclix would appear to be more profitable at first glance, but if Hasbro can connect them with a broader customer base, they could do very well there too. Also, Heroclix is just about tapped out... unless you WANT to collect a thousand different poses for Spiderman. Marvel's past failures have been with chasing $$$ and being heedless of quality (be it games, movies, alternate covers, or whatever). At least with Heroscape they have a proven product to work from. Same thing with Heroclix. I confess that I'm surprised that VS did as well as it did since their past CCG licenses have been such utter wastes of paper. And Upper Deck makes it even!
 
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Will (JR) Todd
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Superheroes are the darling of the movie studios and the corporate world right now. They're the "in" thing at the moment.
 
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Michael Denman
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Hidalgo wrote:
Superheroes are the darling of the movie studios and the corporate world right now. They're the "in" thing at the moment.


Yeah, it's amazing that they can make money with a QUALITY movie instead of treating superhero movies as something simply made-for-TV. Too bad that Hollywood is going to beat it to death now and try to capitalize on crummy superhero movies too since they think they can still turn some profit (Elektra? BLECH!).
 
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