So, the first time we played the game, we played up to year 3, and the first two villains we flip are Lucius and Pettigrew. It's the first time we see Pettigrew's text:
Active Hero reveals the top card of his or her deck. If its value is 1 or more [influence], add 1 [control token] to the Location.
All we have in our deck are the starting cards. We're looking at them, asking, what is their value? We decide it has a value of 1 or more influence if it grants 1 or more influence.
So we didn't win.
Later we realized Pettigrew refers to the card's cost, which for the starter cards is zero.
OK, we're a little slow, but if the game term was "cost" instead of "value" this never would have been a question...
[And yes, "Value" is the term used in the rulebook in the diagram of such a card. Didn't look there.]