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Subject: Want to make chess more popular? Add sex! rss

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Bill Cook
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Massachusetts
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Trigger warning: NSFW language

https://deadspin.com/new-world-chess-championship-logo-says-...
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Russ Williams
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Haha!

Quote:
The press release about the new logo, pictured above, describes it as “controversial and trendy, just like the host city,” which seems a bit weird, because the host city is (the famously controversial?) London.
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Julius Andrikonis
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The firs comment bellow the article is also priceless:
Quote:
Um, how is this a surprise? The entire point of the game is to Mate.

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James Painter
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I admit, that logo is absolutely ridiculous. It simply makes no sense. Chess is many things, but I never identified it as sexy.
 
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No such thing as bad press....
 
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