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Crowdfunding: Kickstarter» Forums » General

Subject: Where, when and how do I start with Kickstarter? rss

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Jordan Froome
Canada
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This is all completely new to me, I'm at a point where I believe I need to be (or should have been long ago) learning about crowdfunding. I have a play tested and 'prototype' printed (artwork to be finalized) board game. I definitely feel overwhelmed with the crowdfunding/social media aspects of this process.

Anyone that could chime in with their experience or any tips/advice would be greatly appreciated. I've read through a fair number of the stickies in the related forums and was hoping that someone could enlighten me with their personal success or learning.

Thanks,
J
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James Mathe
United States
Greenfield
Wisconsin
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Everything (mostly) you'll need to know can be found on my website. So take the time to read it...

http://www.jamesmathe.com/category/kickstarter/

Good luck

James
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The Chaz
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RPGShop wrote:
Everything (mostly) you'll need to know can be found on my website. So take the time to read it...

http://www.jamesmathe.com/category/kickstarter/

Good luck

James

Don't forget the other patron saint of KS!

https://stonemaiergames.com/e-newsletter/blog/
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Arthur O'Dwyer
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It's been several years since my one Kickstarter, but I think the best single piece of advice I could give is: Back other Kickstarters first!

Take the time to get involved in several Kickstarters, preferably ones that are similar to your own. Look at their pledge levels: which ones appeal to you personally, as a backer? Read their updates: do they update frequently enough to satisfy you personally, as a backer? Check out their campaign page and FAQ: do you end up with unanswered questions personally, as a backer? And read their comments sections, so that you see what other backers think, too (just in case you personally are atypical).

Copy the stuff they do that works; avoid their mistakes.

This will have at least three collateral benefits besides just showing you how it's done:

- You'll build a résumé on Kickstarter. I (and I think many BGGers) tend to back projects that come from either "real people" (who have accounts on Kickstarter with several projects backed and few created) or "established companies" (whose accounts don't back anyone), but shy away from those fly-by-nighters with no Google hits and no experience backing projects.

- You'll get some practice managing risk. As a Kickstarter backer, you should be aware that when you put in your money, the project might fail, taking your money with it. As a Kickstarter creator, you'll face the same risk, but with much higher stakes. Kickstarter is not free money. Even if your project fails to reach its funding goal, you'll have sunk a certain amount of money and time into advertising, prototype copies, travel to game conventions, paid reviews, and so on. Don't bet more than you can afford to lose. If you can't afford to back a few campaigns, you definitely can't afford to launch one.

- You might get some nice games out of the campaigns you back!
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