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Subject: Are you turned off by half opinions on podcasts? rss

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Just heard on a podcast the following statement: "I'm probably going to talk about this more on the patreon-only feed." What I hear from that statement is: "Here is half my opinion; pay me for the other half."

I personally find it a turn-off. Am I in the minority on this or is this a clever marketing tactic aimed to lure people to become a patreon just a standard practice that I should accept?
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Billy Spencer
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if it is a free podcast I would have issue with it.If a person wants to make a podcast patreon only that is fine but I would not subscribe to a free podcast and only get half an opinion just rubs me the wrong way.I don't mind supporting people on patreon,KS,tipping or a merch store but I do mind tactics like that.
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not sure how one would call it clever but it is a tactic to try to get money.
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Michael Cathro
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Was the opinion they gave enough information to help aid you in a decision?
"I'm probably going to talk about this more..." doesn't sound like they are intentionally holding back information just for patreon subscribers. I haven't heard of anyone doing podcasts that are "Here is a taste, pay to get the whole review." type of presentation.
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Grubby I'd call it.
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elschmear wrote:
Just heard on a podcast the following statement: "I'm probably going to talk about this more on the patreon-only feed." What I hear from that statement is: "Here is half my opinion; pay me for the other half."

I personally find it a turn-off. Am I in the minority on this or is this a clever marketing tactic aimed to lure people to become a patreon just a standard practice that I should accept?


I ran my own podcast for a while, completely free, never even had a patreon or any method of people sending us money. Probably barely scratched 100 listens an episode. From a creator's perspective this is absolutely a way to try and squeeze money out of it, and personally I would never do it.

I would stop listening to a podcast that kept half of their opinion behind a paywall. That just seems silly to me. I don't think it's a standard practice that you should just accept, but it's nothing new in the realm of marketing. Like I said, I would just stop listening personally, but if it's few and far between and the host(s) make up for it in another way, then YMMV.
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Nicholas Bamber
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WisdomForWizards wrote:
elschmear wrote:
Just heard on a podcast the following statement: "I'm probably going to talk about this more on the patreon-only feed." What I hear from that statement is: "Here is half my opinion; pay me for the other half."

I personally find it a turn-off. Am I in the minority on this or is this a clever marketing tactic aimed to lure people to become a patreon just a standard practice that I should accept?


I ran my own podcast for a while, completely free, never even had a patreon or any method of people sending us money. Probably barely scratched 100 listens an episode. From a creator's perspective this is absolutely a way to try and squeeze money out of it, and personally I would never do it.

I would stop listening to a podcast that kept half of their opinion behind a paywall. That just seems silly to me. I don't think it's a standard practice that you should just accept, but it's nothing new in the realm of marketing. Like I said, I would just stop listening personally, but if it's few and far between and the host(s) make up for it in another way, then YMMV.


I've come across one podcast that did that. (It was an atheist podcast not a boardgame one.) I don't really have an issue with it per se but I did stop subscribing there and then.

The issue was that the podcast episode needs to be complete in itself (or at least the other parts need to be available on the same basis). Some do less edited versions behind the paywall, or versions wthout ads or completely separate episodes on more tangentially related topics behind the paywall. I see no issue with those at all though they might dissaude me from listening. Essentially the question is: Is the content worth whatever small barriers they put up? If the free part is merely a teaser then either it is worth the money for the whole episode or it's not worth even downloading.
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makes me so angry when someone puts in the effort to make something and then would like to see some kind of compensation for their work. bunch of money grubbers. they should be doing it for the love of the art.
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Legomancer wrote:
makes me so angry when someone puts in the effort to make something and then would like to see some kind of compensation for their work. bunch of money grubbers. they should be doing it for the love of the art.

ooooohhh I want to argue art, I want to argue effort, but on this thread I think the focus is: why split it up in this way?
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People pay for podcasts?
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MWChapel wrote:
People pay for podcasts?


The podcast business model is that you can get something for free, but if you like it enough you'll pay to get more. This is just about the jerkiest, most offputting way of placing the paywall and that is probbably all the punishment this approach needs.
 
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I had another thought to toss out. Maybe this move isn't a tactic to lure in patreons and is more directed toward actual patreons so they can feel privileged by having access to information/opinions that that the unpaying masses do not. Maybe it is just a quick cure for patreons that may have some buyer's remorse. Or maybe it is both--bring in new patreons while assuring actual patreons that they are special.
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MWChapel wrote:
People pay for podcasts?


I prefer to think of it as “supporting”. I’ve given money to a couple of different podcasts. I’ve given money to one, every month, for the last couple of years. Way I see it, why wouldn’t you want to support something you enjoy.
 
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By definition you are getting the less valuable half. Sounds like crippleware.
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I assume you (the OP) have paid nothing for this podcast. The podcaster has certainly paid something in time, equipment, and hosting. I have about the cheapest hosting you can have for a podcast (without just putting it up on archive.org, and it costs about $20/mo). It takes a lot of work to make a good podcast.

I assume you enjoy the parts of the podcast you do receive. They're free, and you continue to listen. Sounds like a good deal.

So what grounds do you have to be irritated that they offer additional content for people willing to pay? Why do they owe you all their content? Assuming this isn't the only thing on the podcast, how is this any different than a trailer at a movie theater for another film? I got a taste, now I have to pony up to get the rest.

I am pretty surprised at the level of upset in this thread over the idea that someone making something for free is obligated to make everything free. Why are you entitled to all the content they make? Why are they not entitled to any compensation for the work they do?

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I don't read entitlement in the OP. I read "here's a tactic; does it work on you?"
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OP said he found it to be a 'turn-off.' I agree with that sentiment....although I haven't personally experienced this kind of tactic.

I would liken this to having a conversation about the weather with someone who sells Amway and suddenly, he's providing a hard sell on the benefits of getting soap for cheap and developing a large and profitable down-line. It's within his rights to turn the conversation in that direction, but it's not really appropriate and it's definitely a turn-off.

Podcast = free in my book.
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wombat929 wrote:
I assume you (the OP) have paid nothing for this podcast. The podcaster has certainly paid something in time, equipment, and hosting. I have about the cheapest hosting you can have for a podcast (without just putting it up on archive.org, and it costs about $20/mo). It takes a lot of work to make a good podcast.

I assume you enjoy the parts of the podcast you do receive. They're free, and you continue to listen. Sounds like a good deal.

So what grounds do you have to be irritated that they offer additional content for people willing to pay? Why do they owe you all their content? Assuming this isn't the only thing on the podcast, how is this any different than a trailer at a movie theater for another film? I got a taste, now I have to pony up to get the rest.

I am pretty surprised at the level of upset in this thread over the idea that someone making something for free is obligated to make everything free. Why are you entitled to all the content they make? Why are they not entitled to any compensation for the work they do?

I agree with this position as long as the podcast feels complete without the additional info.

As an example, perhaps on the free podcast a game review consists of a quick overview of the game, highlights of what the reviewer did and did not like, and the final conclusion. That feels complete and useful.

The paid podcast could contain a deeper review with more details rather than the highlights, etc.

I would continue to listen to the free podcast when done that way (or something along those lines). Obviously that's just one example using a game review as a basis, but I think it can apply to opinions on about anything related to board games.

If the podcast only gives a little tease that isn't informative or useful at all, I would stop listening. It's the podcaster's right to do so, I don't question that. But I also can choose to tune out.
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why does anyone make anything for nerds
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So what grounds do you have to be irritated that they offer additional content for people willing to pay?

I have no problem paying for content when I see the price tag up front and understand the deal. My irritation comes from listening to a podcast that cuts off their freed content in the middle without upfront. It is like getting the chaired pulled out from you while you are sitting.

Why do they owe you all their content?

They owe me nothing. Not my point.

Assuming this isn't the only thing on the podcast, how is this any different than a trailer at a movie theater for another film? I got a taste, now I have to pony up to get the rest.

When I see a trailer I understand that it is a commercial. I am not surprised and they don't say that I will need to pay for the last half of the commercial. I'm surprised when the content is cut off in the middle by the podcaster for the only reason of providing the rest of the content to people that pay for it. I don't see this like getting a sample from Costco and then choosing to buy the product. It is more like eating a meal only for someone to take it away half-way through and put conditions on getting the rest of it. Just irritating. That's all.

Why are you entitled to all the content they make?

I don't feel entitled to their content. They offered it and I enjoyed it.

Why are they not entitled to any compensation for the work they do?

They can ask for compensation. I just think a better tactic would be to do it in a non-bait-and-switch manner.
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elschmear wrote:
Just heard on a podcast the following statement: "I'm probably going to talk about this more on the patreon-only feed." What I hear from that statement is: "Here is half my opinion; pay me for the other half."
What I hear is: "I'm putting a lot of time and effort into providing content, a lot of which I give away for free... if you value what you're hearing and would like to hear more, you can help support it by throwing a couple bucks my way... or you can keep listening to my free content."

What I'm hearing from you is: "It's not enough that you give me some content for free... you should cater to my whims at no cost, regardless of how much time and effort it requires."

I'm sure if that podcaster wasn't using Pateron, they probably wouldn't be able, or willing, to devote as much time and effort to putting out podcasts. So there wouldn't be any other content for you to get in the first place. At least this way, there is that content... and the people who really value it have the option to get it if they want it.

That podcaster has no obligation to give anything away for free at all. The fact that they do so shouldn't make you feel that you're entitled to all their content for free. You should feel grateful that they're sharing anything for free at all.
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Thunkd wrote:
elschmear wrote:
Just heard on a podcast the following statement: "I'm probably going to talk about this more on the patreon-only feed." What I hear from that statement is: "Here is half my opinion; pay me for the other half."
What I hear is: "I'm putting a lot of time and effort into providing content, a lot of which I give away for free... if you value what you're hearing and would like to hear more, you can help support it by throwing a couple bucks my way... or you can keep listening to my free content."

What I'm hearing from you is: "It's not enough that you give me some content for free... you should cater to my whims at no cost, regardless of how much time and effort it requires."

I'm sure if that podcaster wasn't using Pateron, they probably wouldn't be able, or willing, to devote as much time and effort to putting out podcasts. So there wouldn't be any other content for you to get in the first place. At least this way, there is that content... and the people who really value it have the option to get it if they want it.

That podcaster has no obligation to give anything away for free at all. The fact that they do so shouldn't make you feel that you're entitled to all their content for free. You should feel grateful that they're sharing anything for free at all.


I think most people understand that some podcasts are run as a business and some as a hobby that pays for itself. Some are run purely for love. The issue is NOT that shock horror there is money involved. The issue is that this podcast places the divide between free and paywalled content in an offputting place.
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Thunkd wrote:
elschmear wrote:
Just heard on a podcast the following statement: "I'm probably going to talk about this more on the patreon-only feed." What I hear from that statement is: "Here is half my opinion; pay me for the other half."
What I hear is: "I'm putting a lot of time and effort into providing content, a lot of which I give away for free... if you value what you're hearing and would like to hear more, you can help support it by throwing a couple bucks my way... or you can keep listening to my free content."

What I'm hearing from you is: "It's not enough that you give me some content for free... you should cater to my whims at no cost, regardless of how much time and effort it requires."

I'm sure if that podcaster wasn't using Pateron, they probably wouldn't be able, or willing, to devote as much time and effort to putting out podcasts. So there wouldn't be any other content for you to get in the first place. At least this way, there is that content... and the people who really value it have the option to get it if they want it.

That podcaster has no obligation to give anything away for free at all. The fact that they do so shouldn't make you feel that you're entitled to all their content for free. You should feel grateful that they're sharing anything for free at all.



That is interesting that you are hearing that from me because that is not my intent(good strawman BTW). I'm really not sure how you made the leap from my original question to the position of cater to my every whim but thats ok.

Getting back to the point of my post....I'm ok with asking for money for content. I've seen it done at the beginning of content. I've seen it at the end of content. I've seen buttons and other opportunities to support. This was the first time that I've experienced it in the middle of unfinished content. The question is: is it ok to feel turned off by this approach or is this going to be a common practice?

 
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slimy_asparagus wrote:
The issue is that this podcast places the divide between free and paywalled content in an offputting place.
The fact that you object to where that line is drawn is just an argument that "I should get more of this content for free before they prompt me to pay for the rest". But again... you're getting it for free.

Either it's not worth listening to, and problem solved, don't listen... or else it is worth listening to and you're getting something of value at no charge. I get that you'd prefer that they draw the line of how much content is free and how much is paid be drawn at some other point... but I still think you should be grateful that they provide free content at all.

And probably grateful to the people who do pay the patreon fee, because honestly that's probably going a long way to insuring you get as much free content as you do. Without Patreon that podcaster might decide it's not worth investing their time and give up altogether.

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I completely understand being annoyed by this. I can also understand from the podcaster side (I run a podcast, myself) and wanting to monetize. I think the trick is getting funding without making it appear as though you're sacrificing content for the people who've been listening for free all along, which is the listener-base you've originally established, which is also the same base you don't want to piss off.

So if you provide tons of content (no half-opinion stuff) for free and then say something at the end of your episode, all mysterious like, "Hey! Do you like the show? Would you like even more content? Head on over to my Patreon page and see all the additional things you'll get access to for as little as $1/month!" That wouldn't rub me the wrong way at ALL and actually may entice me to see what else there could be. On the flip-side, if you're presenting it like..."I hate Gloomhaven, to find out why head on over to my Patreon page," well I can completely understand why that sort of thing would irk someone, and would caution people against that sort of marketing, as I for one would just move along.
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