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Subject: Don't let this happen to you... rss

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J. Green
United States
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This article really made me stop and think. What are we doing to ourselves when we get in a habit of "buying a feeling?"

Quote: "We don't buy products, we buy feelings," Vaccaro said. "We're buying the anticipation of the feeling that we think that product or service is going to give us." Gottfurcht said he encourages clients to take a walk or do some deep breathing before making a purchase to avoid an impulsive buy. He also recommended that clients keep a journal, noting how they felt when bought an item. He said clients should then check the list a week later to see if the "glow" of that purchase has worn off, and it only satisfied an immediate want, not a true need.

The greater opportunity of the downturn, Vaccaro said, is that it represents a chance to move away from "irrational" and "careless" consumerism toward "a more discerning consumer."

Don't let this happen to you. If you can't afford a game, make one up. Seriously just get some dice and make up a game. Get some dried beans and some dice and a piece of paper and pencil and make up a game. Or get your kids to make up a game with you. Or somebody. Non-electronic games are really just about reaching out to other people, hoping for a good feeling at the end of it all.

Best wishes for a peaceful Christmas and Holiday Season,
The Bookgnome
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