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Subject: Logo Opinion rss

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Chris Dunbar
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Hey guys...

First time posting in this forum...so perhaps this is the completely wrong place to do it, sorry if it is.

My wife needs a neutral/anonymous audience to check out a logo she just designed for a new company we're starting. Obviously we both know the name, so it's hard for us to judge. When you look at this image...what would you think this company is called? Did it come to you immediately...or did you have to puzzle it out for a second or two?

Thanks in advance for all of the help!

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Stephen Dunne
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DIBS ON HIS SOUL!
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Stephen Dunne
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Oh, and the logo is nice, but I will say there is an initial bit of difficulty separating the text on the left. Perhaps if you were to use some different colors to break them up, it might make for a more easily readable logo.
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I like the idea - it took me a minute to get the "snapped" tho - fwiw

Overall it is very nice.
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Billy McBoatface
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Even after studying it I'm not sure what the name is. "Fresh Snapped Fotos" or "Fresh Fotos Snapped"?

Definitely not easy to read.

Now let's analyze, does this belong in chat-chat?

[X] No gaming content
[X] Mention of family members
[ ] Bacon

Well, 2/3 isn't bad, so we'll let it in this time.
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Scott Lewis
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Spoiler (click to reveal)
"fresh snapped fotos"?

I'm not sure I like the way the first f drops all the way down. Granted, I'm not a graphic artist, so I may not be the best judge, but I think that one part is what distracted me from the rest, which otherwise looks fine.
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Ookami Snow
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I can read what it says after a moment of thinking... but I don't think you want to make a logo that people have to think about to get the basic name.

I say make a icon fancy, unique and brilliant. Make the words instantly readable.
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A little confusing to read.

I always prefer logos that have a 'graphic appeal': compact is better. Although that one almost looks like a letter-head.

-Professionally designing, damn-near for free, for almost 6 months now.
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GMOFreePortland.com
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My first reading is "Fresh napped if fotos". The little leaf made me want to see "tomatoes". I would say more separation is in order here.
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除名山 蔵芽戸
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I got it right off, but looking at it I don't get why the the h and s on snapped are joined. The next s at the end of fotos which it parallels isn't attached to anything. Of course that is being nitpicky. I do like how clean the image looks and the use of color at the end.
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Ookami Snow
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I agree that the logo is too spread out.

I tend to prefer compact logos better. Here is a quick design that I put together. (Yes I am at work... why do you ask? whistle )



Sorry for the blurriness of it.
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Ookami Snow
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KSensei wrote:
I do like how clean the image looks and the use of color at the end.


I agree -it is nice and clean, and I also like the choice of colors.
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Phil Alberg
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Your logo looks tangled and organic -- is that intentional?

I don't really like the way the f's look like vines, as it makes the logo hard to read, and it probably doesn't reinforce your product or services.

Now I'm no graphic artist, but I'd think you'd want a logo that connotes photography in some way. Perhaps something like this (imagining "snapped" to be a camera lens):


fresh
snapped
fotos
^
/ \
/ \


What kinds of services will your company offer?
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SAKURA in KYOTO 2018 Back to Kansai
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I like the font but not the arrangement. It's too artsy for its own good.

The R in fresh does not look like an R because it the top of the F it runs into below. And yet, it should have its own pointy bit, just like the P in snapped.

Also photos is spelt with a PH, not an F. I don't mention that to be a dick. I mention it because evident care and craft has gone into the logo, and yet it's misspelt. Well, if that's the name of the business, if that's how they spell it now, ok, that's their look-out.

But if it is a start up, then using an F instead of a PH does not sit with what the logo is telling me. That these people care about their work.

Cheers,
Jon.
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I read it correctly the first time through.

More importantly, how come I never get here in time to grab the soul?
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Key Locks
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I had to puzzle it out. The vines dangling from "fresh" immediately drew my eye to "fotos", and one of the vines looks like another letter in front of "fotos". Also, the "s" of "snapped" kind of gets lost under the "h", so at first it looked sort of like "fresh ffotos napped".

But thumbsup for your first Chit Chat post!
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Paul DeStefano
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Yeah, I see ffotos too.
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AMERIGAMER!
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Looks ffriggin nice.
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Christychan
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I just don't like the first f dropping way down. I think the r to f below it transition is cute. I also don't like the s leaning to the right. I think it should lean to the left - it would look cuter attached to the bottom of the h that way. Leaning to the right under the h, the s looks like a broken part of the letter above, instead of a letter in it's own right. I also think that because of the lean to the right the last s looks like it's gonna fall off the logo completely, lol. Just my humble opinion.
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Chris Dunbar
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Alright guys...here's take 2! Thanks a ton for all of the feedback! It really helped my wife change this up a bit to be more clear. Regarding the spelling of photo with an 'f'... Obviously we know it's spelled with a 'ph' and normally both my wife and I hate that crap with business names..."Krazy Kuts", "King's Klub", crap like that. Somehow with this it seemed to fit though. Nonetheless, we changed it to 'ph' not because we wanted to spell it correctly for fear of our customers thinking we're morons, but because the 'h' worked better with the new layout.

Anyway...let me know what you guys think of this one...

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Scott Lewis
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I think this one is a lot clearer - I didn't have any trouble figuring out which letters go where, and it still kind of retains that "organic vines" look.
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JessA
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Yes, I think the second one is better. I like the clean look of it.
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Amy Wiles
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The first one wasn't bad. The second one is absolutely great! thumbsup

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Key Locks
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Much better.
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Bear Gordon
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The second one is the most sexy.
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