I would get one of the more known reviews to do a video on it. Plaid Hat has already sent Rodney of Watch it Played a copy of Mice and Mystics and he's going to do an overview video, a play of the game video, and hopefully before it's released to further get people wanting the game.
Heck, I'd be happy to do a video on it. Just need a copy of the game. I figured, though, with that many gamers running about the convention, someone would've snapped some pictures or made a video or two...