Blitz Games, formally known as Interactive Studios, is a division of Blitz Games Studios and is responsible for producing its family titles, which are often licensed games based on well known IP. It is located in Warwickshire, England. It specializes in producing mass-market family games on all console formats using their own middleware.
Blitz Games was the overall company name until 2008 when it was renamed/rebranded to Blitz Games Studios, to better reflect the variety of divisions and content it now puts out.
Blitz Games Studios consists of six separate divisions: Blitz Games (Family Games), Blitz Arcade (Casual Games), Volatile Games (Mature Games), TruSim (Serious Games), BlitzTech (Tools & Middleware), and Blitz Academy (Career Advice).